To achieve growth on YouTube Shorts, there are several content strategies you can consider:

Engaging and Attention-Grabbing Content: Create short videos that quickly capture viewers' attention within the first few seconds. Use eye-catching visuals, exciting music, and compelling hooks to encourage users to watch the entire video.

Trending Topics and Challenges: Stay up to date with the latest trends, challenges, or viral topics and create content around them. This increases the chances of your videos appearing in the recommended section and attracting more viewers.

Quick Tips and Tutorials: Create short, informative videos that provide value to your audience. Share quick tips, life hacks, DIY tutorials, or educational content that is relevant to your niche.

Entertainment and Comedy: Create funny, entertaining, and relatable content that resonates with your target audience. Humor can go a long way in attracting viewers and encouraging them to share your videos.

Visual Appeal: Since Shorts are vertical videos designed for mobile viewing, focus on visually appealing content. Use vibrant colors, engaging visuals, and creative editing techniques to make your videos visually appealing and stand out from the crowd.

Consistency and Regular Uploads: Upload new Shorts consistently to keep your audience engaged and coming back for more. Consistency in posting helps build momentum and increases your chances of being discovered by the YouTube algorithm.

Collaboration: Collaborate with other creators in your niche to expand your reach and tap into their audience. By featuring in each other's Shorts or creating joint videos, you can cross-promote and gain exposure to a wider audience.

Strong Thumbnail and Title: Pay attention to your thumbnail image and video title. Make them compelling, eye-catching, and accurately represent the content of your video. A strong thumbnail and title can entice viewers to click and watch your Shorts.

Calls to Action and Engagement: Encourage viewers to engage with your content by using call-to-action overlays, captions, or end screens. Ask them to like, comment, subscribe, or share your videos to increase engagement and visibility.

Promotion on Other Platforms: Leverage other social media platforms to promote your YouTube Shorts. Share snippets or teasers on platforms like Instagram, TikTok, Twitter, or Facebook to drive traffic back to your YouTube channel.

Remember, building an audience and gaining growth takes time and persistence. Experiment with different types of content, analyze your analytics, and adapt your strategy based on what resonates with your audience.