8 Ways to Build a Personal Brand
8 Ways to Build a Personal Brand That Makes Clients DM You Before You Even Quote a Price
In 2026, people won’t remember those who only share information. They remember people with a point of view — clear, consistent, and real.
1) Write your “one-sentence” message
If people understand what you do in one sentence, they remember you. Clarity is the strongest branding tool you own.
2) Pin your 3 most important posts
3) Simplify your bio
A bio is not a place to sound smart. It’s a place to be easy to understand.
4) Update your link in bio to match what you want now
A great profile with a random link = lost clients. Your link should guide people to one clear action.
5) Share what you believe
It can be a belief about your industry, your clients, or how you work.
People don’t follow “knowledge.” They follow conviction.
6) Show up clearly in your profile photo
You don’t need perfect lighting or a studio. You need a photo that looks like you — clear, confident, human.
7) Publicly acknowledge someone
People trust those who respect others. Gratitude builds credibility.
8) Record a quick weekly thought
Don’t over-script. Just speak. Let people hear how you think.